CBD Wellness

The CBD wellness market has exploded into a nearly $20 billion industry

The CBD wellness market has exploded into a nearly $20 billion industry, leaving customers with little to guide them in choosing safe and effective products from the thousands now available.

When you look at a shelf full of brand new CBD products, how do you know which ones to trust? Are there standards in place to ensure companies are selling products that really work? These are important questions to ask, especially about products that you’re considering putting in or on your body. At Elixicure, we strive to do everything we can to provide the safest, most effective CBD products that you can buy.

While hemp-derived CBD was legalized nationwide after the passage of the 2018 Farm Bill, that doesn’t mean every CBD product available at your corner drugstore is necessarily safe. In fact, since 2015 the FDA has sent nearly 70 warning letters to companies who have marketed unapproved CBD-containing drugs. In contrast to these companies, Elixicure is the first CBD company in the US to have a CBD-infused Over-The-Counter (OTC) Topical drug listing certified by the FDA. When this certification was first announced, one of our founders, Yaniv Kotler, said, “We are ecstatic to announce that Elixicure’s registrations have received FDA Certification. This is a major milestone in our commitment to offer customers healthier options for pain relief using effective natural products, as an alternative to opioids and other dangerous pharmaceuticals.” 

All of Elixicure’s products, including our pumps, wipes and roll ons, are plant-based and all-natural. Just like our customers, we care deeply about the quality of our products, so we’ve forged a relationship with the FDA to help ensure that every product we make contains only the highest quality natural ingredients and never any potentially dangerous chemical additives. As Yaniv put it, “Customer trust is important to us. Unlike so many companies that market CBD and CBD products, our business model has always been driven by certification and compliance. This FDA Certification requires us to vet our processes, our equipment and systems, our vendors and suppliers, and conduct monthly testing to ensure quality.”


Here at Elixicure, we’re always working hard to put our customers’ safety first. Our FDA and BSCG certifications are important components of that commitment, and we’ll continue to ensure that Elixicure’s CBD products are the best available. If you’d like to try some of Elixicure’s safe and effective products, you can check them out here!

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